Timothy Evavold, director of connected car and dealer ecosystems, Covisint, on some of the biggest fears car OEMs have when it comes to connected infotainment.
In this video from Telematics Detroit 2013, Timothy Evavold, director of connected car and dealer ecosystems, Covisint, highlights the many fears OEMs have when it comes to putting together a compelling infotainment solution. They include choices about infotainment features, how to trial and monetize them, whether to provide smartphone integration, how to address driver distraction and whether to go things alone or seek partnerships.
Covisint provides what it calls an exchange platform, a way for disparate components of a connected car ecosystem to work better and faster together. The platform, which is essentially about interoperability, makes it possible to get more content into the vehicle, allows users to manage their preferences off-line and gives OEMs the ability to have a true 360-degree view of the customer.
Andrew Tolve is a regular contributor to TU.
For all the latest telematics trends, check out Telematics Munich 2013 on Nov. 11-12 in Munich, Germany, Telematics for Fleet Management USA 2013 on Nov. 20-21 in Atlanta, Georgia, Content and Apps for Automotive USA 2013 on Dec. 11-12 in San Francisco, Consumer Telematics Show 2014 on Jan. 6, 2014, in Las Vegas.
For exclusive telematics business analysis and insight, check out TU’s reports: Telematics Connectivity Strategies Report 2013, The Automotive HMI Report 2013, Insurance Telematics Report 2013 and Fleet & Asset Management Report 2012.