Jonathan Hewett, chief marketing officer for Octo Telematics, on using data and standard business methodologies to identify the opportunities and challenges in telematics.
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In this podcast with TU's Susan Kuchinskas, Jonathan Hewett, chief marketing officer for Octo Telematics, discusses how his company works with clients to get broad approval and buy-in within an insurance organization. Hewett thinks that there's strong opportunity to support pricing and increase insurance customer satisfaction with telematics. But it's not so much about the tech, Hewett says. It's execution that matters.
Susan Kuchinskas is a regular contributor to TU.
For all the latest telematics trends, check out Telematics Japan/China 2013 on Oct. 8-10 in Tokyo, Telematics Munich 2013 on Nov. 11-12 in Munich, Germany, Telematics for Fleet Management USA 2013 on Nov. 20-21 in Atlanta, Georgia, and Content and Apps for Automotive USA 2013 on Dec. 11-12 in San Francisco.
For exclusive telematics business analysis and insight, check out TU’s reports: Telematics Connectivity Strategies Report 2013, The Automotive HMI Report 2013, Insurance Telematics Report 2013 and Fleet & Asset Management Report 2012.