Telematics Update: This May 6-7, Google joins Volvo, Renault and major insurers, RSA, Allianz and Zurich, at the Insurance Telematics Europe 2014 Conference to discuss how advanced driver data can be utilised to further improve an insurer’s bottom line.
Utilising telematics data doesn’t stop at knowing which driving parameters are the most valuable to insurers creating an accurate UBI solution. It is becoming essential to establish precise driver profiles, and historical data is indispensable for establishing this. The use of granular driver data to create risk maps that will integrate with driver profiles will be of key importance. Google’s market dominance in geographical data and mapping promises to help insurers create accurate profiles; utilising their situational data will help enhance the claims process for insurers and deliver successful UBI solutions for mass market adoption.
Cloud technology providers are playing an increasingly important role in creating effective UBI solutions for insurers. Will Broad, Project Director at Telematics Update states, “Having cloud technology heavyweights such as Google, IBM and Microsoft involved in open discussions at the Insurance Telematics Conference really does demonstrates their enthusiasm for collaboration between the key elements of the UBI ecosystem. Having them contribute alongside OEMs such as Volvo, Renault and market pioneers, Drivestyle Insure, Autoline Insurance and Wejo, means that we are expecting some seminal discussions to take place.”
Tore Dimmestol, Enterprise Geo Account Manager at Google will discuss, alongside Andrew Bennett, CEO of Drivestyle Insure and Nick Watkinson, Manager for Commercial Underwriting at LV= Insurance, how advanced driver data can be successfully utilised in a UBI solution at Telematics Update’s Insurance Telematics Europe Conference and Exhibition 2014 (6-7 May, Novotel Hotel West, London). www.telematicsupdate.com/insurance-telematics-eu 
Telematics Update will hold the 4th annual Insurance Telematics Europe 2014 Conference & Exhibition in London this May (6-7th May, Novotel London West, UK). www.telematicsupdate.com/insurance-telematics-eu 
Telematics Update has constructed an independently researched agenda for the Insurance Telematics Europe Conference & Exhibition, with 30+ key sessions and over 50 carefully selected insurance professionals from Renault,Allianz, Volvo, Zurich, Microsoft, MoneySupermarket.com, Autoline, Young Marmalade, Thatcham, LV=, FBD Insurance, Boston Consulting Group, Towers Watson, Comparethemarket.comand more.
At Insurance Telematics Europe 2014 they will explore the crucial challenges that insurers face today, including:
For the complete Insurance Telematics Europe 2014 Conference & Exhibition programme and speaker line-up visit the website: www.telematicsupdate.com/insurance-telematics-eu 
Or contact the Telematics Update team at email@example.com 
“This event was very useful in gathering the main players in one place allowing direct comparison of
products and services.” Aviva
“This event will become the essential annual conference to stay connected within insurance telematics.” Liberty Mutual
“The overall show was very informative, there was a lot of important information I took from it.” Vordur Insurance
Register for conference passes here: https://secure.telematicsupdate.com/insurance-telematics-eu/register.php 
About Telematics Update:
Telematics Update Conferences are the most prestigious in the industry. We produce the largest telematics events in North America, Europe & Asia, and attract the most influential speakers providing a rich environment for establishing strategic relationships and networking.
Conference Director | Telematics Update
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